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Electronics

Harsha India is a major retail chain of Consumer Electronics and Appliances in South India, with Mega Retail stores in 9 cities of South India.

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Customer Requirement
  • Harsha is a well known and very successful chain of Electronics Retail Store in South India. They had a static website and wanted to have an online ecommerce website. Since online business is new for them they sought to start on a very small scale
  • They wanted an online product catalogue that should be updated regularly.
  • Since they did not have trained manpower to manage & update catalogue they wanted to outsource it.
  • Initially online buying option should be disabled and instead wanted to have customer contact their local Stores.
  • They desired to highlight store specific offers on the website.

Solution
  • We created a website with advance Ecommerce24 modules to enable all the functionality of Online Catalogue Management and online to offline enquiry forwarding system.
  • Our team collected all the product information, images and got it listed in relevant categories on their website.
  • We set up a process to ensure daily product / price updates on their website and also a process to ensure that banners on websites are in-line with their offers and promotion currently running at their offline stores.